A speculative FMCG advertising study exploring how AI-assisted image generation can be used to create campaign-style product visuals for social, digital and motion-led advertising.
The aim was to develop a bright summer breakfast visual with strong hero product placement, lifestyle context, natural lighting and a commercial advertising finish.
Project Goals
- Create a premium breakfast product campaign visual
- Explore AI-assisted commercial art direction
- Produce both landscape and vertical campaign formats
- Prepare assets suitable for social media and motion design
Workflow
AI Image Generation · Art Direction · Product Visualisation · Photoshop Refinement · Campaign Layout · Motion-ready Asset Planning
Role
Creative Direction, Prompt Development, AI Visual Production, Image Refinement and Campaign Presentation.
Speculative concept study. Not affiliated with or commissioned by the featured brand.