// FEATURED CASE STUDIES
Systems, campaigns, and shipped tools.
Flagship commercial concepts and production tools demonstrating AI-first workflow design, campaign-level creative direction and shipped software.
// AI Production Pipeline
CONSISTENT CHARACTERS
Six different characters, one pipeline — face, wardrobe and lighting held consistent from prompt to client-ready turntable.
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// AI Commercial Concept
HAVEN & CO.
A fictional lifestyle brand testing whether AI video can hold character and continuity — not disconnected image generation.
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// AI Commercial Concept
AUREN S1
A fictional EV launch film testing design continuity across scenes in AI-generated automotive content.
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// ComfyUI Workflow System
FORGE SAVE + FORGEFLOW
Solves a real problem: AI generation that can't be reproduced once the seed or config is lost. Repeatable output across teams.
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// Desktop Application
IMAGEFORGE OPTIMISER
A recurring studio bottleneck — manual batch conversion — solved. Shipped as a standalone desktop tool, not a script.
View Case Study →AI + CGI Demo Reel
See AI, CGI and production workflows in action.
A concise showcase of commercial CGI, AI-generated content, creative automation and production workflow development across architecture, automotive, product visualisation and technical pipeline design.
ABOUT SIMON RADCLIFFE
Helping studios build faster, smarter production workflows.
For over 17 years, I've helped studios deliver commercial CGI, creative technology and AI production by designing production workflows, building custom tools and solving the technical challenges behind high-quality visual content.
Today I build production-ready AI workflows, Blender pipeline tools and creative automation systems that enable artists and studios to produce high-quality content faster, more consistently and at scale.
My background spans commercial CGI, technical art, software development and production pipeline architecture—bridging the gap between creative and technical teams to turn complex production challenges into practical, scalable solutions.
Read More →WHAT I BUILD
Nissan
Valro
Centrix
Hilti
Highbourne Homes
Nudge
Simplee Aloe
Formcapture